Senior Marketing Officer - Digital


Watson's The Chemist 屈臣氏零售(香港)有限公司


關於屈臣氏 屈臣氏是亞洲最大的線下及線上(O+O)保健及美容產品零售商,業務遍佈16個亞洲及歐洲市場,經營超過8,000家店舖,當中超過1,500家提供專業藥房服務。 屈臣氏在港澳擁有近200家分店,其中超過50家設有駐店藥房。店舖的專業團隊由註冊藥劑師、營養師、中醫師、健康顧問、美妝顧問、母嬰健康顧問及護士所組成,為顧客提供無微不至的服務。 屈臣氏一直領導著保健及美容產品零售業,為顧...了解更多


• Assist on strategic O+O (online + offline) marketing planning and campaign development to achieve business goals
• Plan and execute for social media content creation, advertising, monitoring, and reporting
• Execute digital marketing campaigns to sustain brand awareness and drive O+O (online + offline) conversion through social media management, online advertising, SEM, content marketing, CRM etc.
• Work in close partnership with suppliers, trading team and external partners for collaboration opportunity
• Stay acquainted with latest trend on new types of social and media to ensure the brand maintain a strong presence in the marketplace
• Monitor competitors’ and suppliers' marketing activities and have a quick reaction to the market
• Handle reports on an ad-hoc / weekly / monthly basis

This job is a good fit for You if:
• You are a Communicator, who have an ability to pick up on people’s underlying motivations.
• You are an Innovator, who are good at designing new solutions and tend to think in a non-linear way.
• You are a Connector, who are focused on creating connections between people, and connections between ideas.

• University graduate in Marketing/Communication/Digital Media or business-related disciplines
• 4 years’ digital marketing experience in retail business or FMCG industry preferred
• Exposure in managing digital media and social media is a must
• Hands-on experience in content creation and social platform operation
• Strong communication and project management skills is highly preferred
• Dynamic team player with flexibility to cope with the fast-paced working environment
• Good command of both written and spoken English & Chinese