Assistant/ Ecommerce Manager
Employer Info
A Matter Of Design - BCT Limited
Company User
About A Matter of Design - BCT Limited A Matter of Design was born from our belief that design is a fundamental part of our everyday lives. When design is done well, it has the power to improve ...Know more
Job Info
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Job Responsibilities
- Manage and oversee the eCommerce performance from marketing, project management, operation, merchandising and category planning and management for multi-brand.
- Develop and implement eCommerce strategy in order to drive online sales, site traffic & registration.
- Work with marketing team to implement, manage and improve the real-time marketing automation tools and processes
- Develop CRM strategies and marketing automation project for customer’s engagement and interaction for online shopping sites
- Monitor KPI and Campaign ROI and compose regular and ad hoc reporting to understand the business performance of eCommerce
- Seek new business opportunities to expand sales performance through data-minded strategies.
- Scale up the business through working with and influencing cross-functional stakeholders including product, marketing, sourcing, merchandizing, logistics, and production.
- Analyse market and in-house data to understand consumer behaviours and identify marketing trends for developing e-Commerce on market trends and demand forecast
- Conduct market & competitor research to understand customer needs for enhancing customer shopping experience.
To succeed in this role
- Bachelor degree in eCommerce, online marketing, communications or related disciplines
- At least 5 years of experience in online marketing with 2 years of experience in retail eCommerce portals
- Experience in website traffic generation by using SEM, SEO and Social Media, conversion optimization, and member base marketing
- Quantitative and analytical skills with an ability to tailor analysis to specific circumstances (e.g. familiarity with Google Analytics, A/B testing and other online analytics tools that work with Magento)
- Experience in furniture, F&B related online channels is preferred
- Experience in HKTV mall, TMALL is highly preferred
- Good project management skill and independent handle multi-tasks to meet tight deadlines
- Passionate in online retail business and highly adaptable to a fast-paced environment
- Excellent verbal and written communication skills
- Strong problem solving skills with detail-oriented, creative and practical mindset
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