Senior Marketing Officer (Digital Marketing)

Job Responsibilities

(Social Media)

• Formulating advertisement placement strategies on platforms including Google, Facebook, Instagram and Twitter
• Analyzing advertisement performance data and adjusting advertisement strategies in real time
• Regularly report campaign effectiveness and formulating enhancement solutions
• Conducting market research and competitor analysis
• Exploring new media channels

(APP)

• Optimizing APP advertisement placement through ASO, ASM and UAC
• Creating effective APP advertisement content with design team
• Boosting click rate and conversation rate through continuous ad modification
• Improving channel ROI through data analysis and keyword strategies

Job Requirements

• University degree in Marketing, Business Studies or related disciplines
• Minimum 1-3 years' relevant work experience, preferably gained from media, advertising or digital marketing agency
• Experience with Financial industry / Southeast Asian markets is an advantage
• Familiar with Google algorithm, Google Adwords, ad word bidding and SEO
• Able to formulate strategies for website promotion, launch online campaigns and analyze performance data
• Strong data analysis skill and a good marketing sense
• Proficient in English, good writing skill, experience of promoting websites in English language preferred
• Good team player, high flexibility, ability to multi-task and able to work under pressure to meet deadlines and business targets
• Passionate about the Social Media and latest online advertising technologies

Interested candidates, please send your detailed resume with contact telephone number, available date, current and expected salary through "Apply Now".

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