Senior Marketing Officer (Digital Marketing)

Employer Info

Ashley, Brookes & Coleman Limited

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About Ashley, Brookes & Coleman Limited We are a young, energetic and passionate team of enthusiastic human resources professionals who believe in innovative strategies and out-of-the-box so...Know more


Tsim Sha Tsui
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Job Responsibilities

(Social Media)

  • Formulating advertisement placement strategies on platforms including Google, Facebook, Instagram and Twitter
  • Analyzing advertisement performance data and adjusting advertisement strategies in real time
  • Regularly report campaign effectiveness and formulating enhancement solutions
  • Conducting market research and competitor analysis
  • Exploring new media channels


  • Optimizing APP advertisement placement through ASO, ASM and UAC
  • Creating effective APP advertisement content with design team
  • Boosting click rate and conversation rate through continuous ad modification
  • Improving channel ROI through data analysis and keyword strategies

Job Requirements

  • University degree in Marketing, Business Studies or related disciplines
  • Minimum 1-3 years' relevant work experience, preferably gained from media, advertising or digital marketing agency
  • Experience with Financial industry / Southeast Asian markets is an advantage
  • Familiar with Google algorithm, Google Adwords, ad word bidding and SEO
  • Able to formulate strategies for website promotion, launch online campaigns and analyze performance data
  • Strong data analysis skill and a good marketing sense
  • Proficient in English, good writing skill, experience of promoting websites in English language preferred
  • Good team player, high flexibility, ability to multi-task and able to work under pressure to meet deadlines and business targets
  • Passionate about the Social Media and latest online advertising technologies

Interested candidates, please send your detailed resume with contact telephone number, available date, current and expected salary through "Apply Now".

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